English (United States)
English (United States)
English (United States)
English (United States)
English (United States)

Sales prospecting and sales techniques

Sales performance

Sales prospecting and sales techniques

Structure your prospecting and master sales techniques to generate more meetings and close more effectively. A hands-on training program focused on real-world practice and sales results.

What our clients have observed:

30
%

of appointments secured through phone prospecting

20
%

sales meeting conversion rate

15
%

revenue from the existing portfolio

Request an interview

Data not shared

Request an interview

Data not shared

What participants are saying
«

“A very practical training program that helped me structure my calls and feel more confident booking qualified appointments quickly.”

FDI

»
«

“The methods covered are directly applicable. I’ve become more effective in my conversations, and I defend my margins better with clients.”

Sun Chemical

»
«

“The methods covered are directly applicable. I’ve become more effective in my conversations, and I defend my margins better with clients.”

Sun Chemical

»

Key skills
developed

Objectives

Secure qualified appointments through phone prospecting

Structure your interviews with the 5C method

Master closing and negotiation techniques

Track and manage your sales activity effectively

Managing customer dissatisfaction

Duration

1 to 2 days depending on your needs

Format

In person or remote

Audiences

Field or office-based sales professionals, intermediate level

Group

Ideally 6 to 8 participants, 10 maximum

Prerequisites

Business experience

Pricing

Starting at €1,650 excl. tax per day

During training,
we train

Training programs centered on participants’ real-life situations, with a strong focus on hands-on practice, role-playing, and tools they can put to use immediately in the field.

Training programs centered on participants’ real-life situations, with a strong focus on hands-on practice, role-playing, and tools they can put to use immediately in the field.

Methodology

Active, progressive method

A blend of targeted input, hands-on practice, and immediate feedback to build lasting commercial skills.

Pedagogy

Experiential learning

Experiential learning

Role plays, call and interview simulations, group debriefs, and one-on-one coaching.

Resources

Operational tools

Call scripts, interview guides, follow-up tools, and practical resources provided to participants.

Training content

Structure your phone prospecting

  • The role of the phone in customer relationships

  • Organizing prospecting effectively

  • Preparing calls

  • Defining call objectives

Lead your sales activity

  • Phone activity reporting

  • Tracking sales actions

  • Preparing meetings

  • Organizing the portfolio

Apply the 5C method

  • Connect effectively

  • Know your client and their challenges

  • Persuade with targeted arguments

  • Close with confidence

Succeed with your appointment-setting calls

  • Opening and qualification techniques

  • Handling common objections

  • Concise, impactful arguments

  • Effective appointment setting

Master the sales process

  • Sales cycle fundamentals

  • Structuring sales conversations

  • Identifying client needs

  • Building a tailored proposal

Negotiate and handle sensitive situations

  • Margin protection

  • Sales negotiation techniques

  • Managing customer dissatisfaction

  • Customer loyalty and strengthening the relationship

Structure your phone prospecting

  • The role of the phone in customer relationships

  • Organizing prospecting effectively

  • Preparing calls

  • Defining call objectives

Succeed with your appointment-setting calls

  • Opening and qualification techniques

  • Handling common objections

  • Concise, impactful arguments

  • Effective appointment setting

Lead your sales activity

  • Phone activity reporting

  • Tracking sales actions

  • Preparing meetings

  • Organizing the portfolio

Master the sales process

  • Sales cycle fundamentals

  • Structuring sales conversations

  • Identifying client needs

  • Building a tailored proposal

Apply the 5C method

  • Connect effectively

  • Know your client and their challenges

  • Persuade with targeted arguments

  • Close with confidence

Negotiate and handle sensitive situations

  • Margin protection

  • Sales negotiation techniques

  • Managing customer dissatisfaction

  • Customer loyalty and strengthening the relationship

Training content

Structure your phone prospecting

  • The role of the phone in customer relationships

  • Organizing prospecting effectively

  • Preparing calls

  • Defining call objectives

Structure your phone prospecting

  • The role of the phone in customer relationships

  • Organizing prospecting effectively

  • Preparing calls

  • Defining call objectives

Lead your sales activity

  • Phone activity reporting

  • Tracking sales actions

  • Preparing meetings

  • Organizing the portfolio

Lead your sales activity

  • Phone activity reporting

  • Tracking sales actions

  • Preparing meetings

  • Organizing the portfolio

Apply the 5C method

  • Connect effectively

  • Know your client and their challenges

  • Persuade with targeted arguments

  • Close with confidence

Apply the 5C method

  • Connect effectively

  • Know your client and their challenges

  • Persuade with targeted arguments

  • Close with confidence

Apply the 5C method

  • Connect effectively

  • Know your client and their challenges

  • Persuade with targeted arguments

  • Close with confidence

Succeed with your appointment-setting calls

  • Opening and qualification techniques

  • Handling common objections

  • Concise, impactful arguments

  • Effective appointment setting

Succeed with your appointment-setting calls

  • Opening and qualification techniques

  • Handling common objections

  • Concise, impactful arguments

  • Effective appointment setting

Master the sales process

  • Sales cycle fundamentals

  • Structuring sales conversations

  • Identifying client needs

  • Building a tailored proposal

Master the sales process

  • Sales cycle fundamentals

  • Structuring sales conversations

  • Identifying client needs

  • Building a tailored proposal

Negotiate and handle sensitive situations

  • Margin protection

  • Sales negotiation techniques

  • Managing customer dissatisfaction

  • Customer loyalty and strengthening the relationship

Negotiate and handle sensitive situations

  • Margin protection

  • Sales negotiation techniques

  • Managing customer dissatisfaction

  • Customer loyalty and strengthening the relationship

Negotiate and handle sensitive situations

  • Margin protection

  • Sales negotiation techniques

  • Managing customer dissatisfaction

  • Customer loyalty and strengthening the relationship

OUR METHOD

Three levers.

Sustainable results

Before we train, we analyze. After the training, we measure.
The true measure of a training program is what happens three months later.

Altival facilitator in a consulting session with a manager, an on-site exchange at the company

Consulting & Assessment

Before we begin training, we assess. Every organization is unique, and our assessment creates a training program tailored to what you’re experiencing.

Analysis of current practices

Identifying areas for improvement

Quantified and prioritized action plan

Altival in-person training session, group of colleagues in a meeting room

Tailored training

Co-designed with your teams. Led by experts who understand your industry. 80% hands-on practice, 0% generic content.

Co-design with your HR and operations teams

Exclusive, proven methods

Flexible formats: in-house, in person, remote

One-on-one support from an Altival expert, coaching in the workplace

Follow-up & Reinforcement

The true measure of a training program is what happens three months later. Altival stays with you every step of the way.

Individual and group post-training sessions

Impact measurement at 3 and 6 months

Regular check-ins with managers

OUR METHOD

Three levers.

Sustainable results

Before we train, we analyze. After the training, we measure.
The true measure of a training program is what happens three months later.

Altival facilitator in a consulting session with a manager, an on-site exchange at the company

Consulting & Assessment

Before we begin training, we assess. Every organization is unique, and our assessment creates a training program tailored to what you’re experiencing.

Analysis of current practices

Identifying areas for improvement

Quantified and prioritized action plan

Altival in-person training session, group of colleagues in a meeting room

Tailored training

Co-designed with your teams. Led by experts who understand your industry. 80% hands-on practice, 0% generic content.

Co-design with your HR and operations teams

Exclusive, proven methods

Flexible formats: in-house, in person, remote

One-on-one support from an Altival expert, coaching in the workplace

Follow-up & Reinforcement

The true measure of a training program is what happens three months later. Altival stays with you every step of the way.

Individual and group post-training sessions

Impact measurement at 3 and 6 months

Regular check-ins with managers

OUR METHOD

Three levers.

Sustainable results

Before we train, we analyze. After the training, we measure.
The true measure of a training program is what happens three months later.

Altival facilitator in a consulting session with a manager, an on-site exchange at the company

Consulting & Assessment

Before we begin training, we assess. Every organization is unique, and our assessment creates a training program tailored to what you’re experiencing.

Analysis of current practices

Identifying areas for improvement

Quantified and prioritized action plan

Altival in-person training session, group of colleagues in a meeting room

Tailored training

Co-designed with your teams. Led by experts who understand your industry. 80% hands-on practice, 0% generic content.

Co-design with your HR and operations teams

Exclusive, proven methods

Flexible formats: in-house, in person, remote

One-on-one support from an Altival expert, coaching in the workplace

Follow-up & Reinforcement

The true measure of a training program is what happens three months later. Altival stays with you every step of the way.

Individual and group post-training sessions

Impact measurement at 3 and 6 months

Regular check-ins with managers

OUR METHOD

Three levers.

Sustainable results

Before we train, we analyze. After training, we measure. The true measure of a training program is what happens three months later.

Altival facilitator in a consulting session with a manager, an on-site exchange at the company

Consulting & Assessment

Before we begin training, we assess. Every organization is unique, and our assessment creates a training program tailored to what you’re experiencing.

Analysis of current practices

Identifying areas for improvement

Quantified and prioritized action plan

Altival in-person training session, group of colleagues in a meeting room

Tailored training

Co-designed with your teams. Led by experts who understand your industry. 80% hands-on practice, 0% generic content.

Co-design with your HR and operations teams

Exclusive, proven methods

Flexible formats: in-house, in person, remote

One-on-one support from an Altival expert, coaching in the workplace

Follow-up & Reinforcement

The true measure of a training program is what happens three months later. Altival stays with you every step of the way.

Individual and group post-training sessions

Impact measurement at 3 and 6 months

Regular check-ins with managers

Assessment & certification

Altival is Qualiopi-certified — Training Programs

Midway through and at the end of the training program

Assessment of skills gained through real-life scenarios and structured self-assessment

By day 30

Follow-up questionnaire to measure how learning transfers to real-world situations, sent to the manager and the participant

At the end of the training

Issuance of a certificate of completion and a certificate of attendance that meet Qualiopi requirements

Your questions,
our answers

What concrete benefits do you gain after the training?

Is this training program suitable for experienced salespeople?

Are there any scenario-based exercises?

How is progress assessed?

Not a quote.
A conversation.

In 30 minutes, we understand your challenges and shape a tailored solution together. Our clients often say it’s the most useful conversation in their selection process.

Response within 24 business hours

No commitment

An expert team listening to you

Request an interview

Data not shared

Request an interview

Data not shared